How to find your perfect foundation shade

The search for the perfect foundation shade goes as well as the search for the pot of gold at the end of the rainbow.

Its a daily struggle and if you could stop at this point and direct your attention to the drawer that is filled with the different foundations we have bought over the years. Some of which are still brand new. Don’t you just want to cringe?

Well, here is a guide to help you find your perfect foundation shade.

Choosing the correct type of foundation is equally important as choosing the correct colour.

Types of foundation

Liquid can be used on all skin types, dry, combination as well as oily. This type of foundation is easy to use and can be applied using a brush, sponge, or blender. The liquid foundation also comes in different consistencies, so the more coverage requires a thicker consistency.
Cream is a combination of foundation and powder. As you can imagine this combination would give you full coverage. Keep in mind that you can still get a light coverage using a damp sponge.
Stick form is generally used on oily skin and blends very well.
Powder, this is a combination of foundation and powder, however the consistency is more powdery. This is used for light coverage and works extremely well on male models.

Once you understand types of foundations and your skin type, you will be equipped to make a more informed decision on which type of base will suit your needs.

I would love to premise at this stage that the ordeal is over, but I would be lying.

At this juncture, we would further need to find your skin tone. I go through this in the video.

Once a conclusion has been reached on the type of foundation that would suit your particular need as well as skin tone, you will be ready to find the shade.

To do this you would simply find three shades and swatch these on your jaw line. The shade that disappears into your skin, would be your perfect match.

Common mistakes

The most common mistake is that women test shades on their wrist. This will inevitably give you an incorrect result. Noticeably, the shade of your face and wrist are different colours.

The second mistake is that foundation testing is done in the incorrect lighting. Natural lighting is best.